What is schema markup

Schema markup is a type of code that helps search engines understand the content on your website better. It is a form of structured data that provides information about the content on a web page. By using schema markup, you can help search engines display your content in a more visually appealing and informative way. Schema markup can also help improve your website’s visibility in search engine results pages (SERPs) 12.

Schema markup is written in a standardized format called JSON-LD. It can be used to enhance many different types of content, such as articles, products, local businesses, events, and more 1There are many types of schema listed on Schema.org, but Google only supports a handful of these 1. Here are some examples of the types of markup Google supports that you can add to your website:

  • Article
  • Breadcrumb
  • Carousel
  • Course
  • Event
  • Fact Check
  • FAQs
  • HowTo
  • Image
  • Metadata
  • Job Posting
  • Local Business
  • Logo
  • Movie
  • Product
  • Recipe
  • Review
  • Sitelinks search box
  • Video

By adding schema markup to your website, you can help search engines understand your content better and improve your website’s visibility in search engine results pages.

I hope this helps! Let me know if you have any other questions.

Learn more

1ahrefs.com2searchenginejournal.com3semrush.com4schema.org5media-amazon.com

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